Alexis González is a multidisciplinary designer and artist based in Chicago, focused on experiential design, typography, and brand identity.
Timberland
Football Reflections
Chicago Threads Collection
Type West
Newbridge Marketing
Stanley
Campus Collaborative
FUCHEBOL
Lauren Hall
Chicago Graphic Design Club
Stagehands
Work Archive
Client: Timberland
Agency: Newbridge Marketing
Role: Art Director, Graphic, & Production Designer
Our creative department was responsible for re-imagining how the Timberland Bodega Pop-Up Campaign showed up in Atlanta, D.C. and Detroit while leading up to their grand opening retail locations.
RESPONSIBILITIES: ART
DIRECTION, DESIGN ACROSS DIGITAL & IRL TOUCHPOINTS,
INCLUDING: BODEGA DESIGN, CUSTOM LOGO LOCK-UP, WAY-FINDING SIGNAGE, TRUCK WRAP, LEATHER EMBOSS, ORGANIC & PAID SOCIAL ADS,
AND EMAIL MARKETING.