Newbridge Marketing

Agency: Newbridge Marketing
Project: Internal Rebrand, Brand Guidelines, and Social Media Templates
Creative Director: Chantrell Williams
Role: Designer & Art Director

Newbridge Marketing is an experiential marketing agency with over 15 years in the B2B marketing industry. 2025 was the year of redefinition - Newbridge needed to do more than change the name, we needed to shift perspective. Our in-house creative team took on the challenge to reintroduce the company back into the experiential marketing sector with a fresh lens.

I worked directly with our creative director to ideate, explore, define, art direct, color, and everything in between - to ultimately refresh our brand identity. By designing the visual identity and establishing the creative foundation, it now shapes how Newbridge shows up across every touchpoint.

Brand Guidelines below.

RESPONSIBILITIES: ART DIRECTION, DESIGN, COLOR, COPY WRITING, LOGO CLEAN-UP, AND CREATIVE STRATEGY. BRAND GUIDELINES AND SOCIAL MEDIA PRESENCE OVERHAUL.